Einstein, Mara
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PREMIUM
Hoodwinked: How Marketers Use the Same Tactics as Cults
A thought-provoking analysis of modern marketing tactics that empowers consumers to ameliorate its effects. This will appeal to social sciences–based critics of contemporary marketing.
PREMIUM
Black Ops Advertising: Native Ads, Content Marketing and the Covert World of the Digital Sell
This quick, informative read will serve both casual readers and those with a particular interest in advertising, online culture, and the commercialization of everyday life.
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