Rouse, Dan

Graphic novels have enjoyed a meteoric rise in popularity in the last five years. Since 2019, sales of graphic novels have risen over 100 percent. While that growth has leveled off, graphic novels are now the third best-selling genre (35 million books sold) in the U.S. and Canada, behind only general fiction and romance. 

Christian fiction has flourished over the years, with subgenres like historical fiction, Regency romance, and contemporary women’s fiction. To expand their readership, Christian publishers are now embracing thrillers. These character-driven adventures offer high-intensity plots with moral challenges and inspirational moments. 

Mystery publishers are reveling in a surge of genre mashups. Creative pairings combine classic crime thrillers with elements of genres as wide-ranging as horror, romance, dystopian, sci-fi, paranormal, political, and western. New mystery titles also feature historical characters like Elizabeth I and William Shakespeare. Why this influx of genre mashups?

Over the last five years, audiobook revenue in the U.S. has increased by an astonishing 113 percent, making it the fastest-growing book format in the U.S. The category is flourishing as publishers continue to innovate and grow their reach. 

As 21st-century global turmoil persists, readers are finding a safe harbor in mysteries. “People love consistency, familiarity, charm, and humor. That’s the type of stuff that warms readers’ hearts and makes them want to come back time and time again,” says Crooked Lane Books Publisher Matt Martz.

Indie publishing’s inclusive ecosystem offers ever-expanding opportunities for writers and readers alike. The wide range of authors and subjects parallels the wide variety of indie business models and missions—from MIT Press’s academic foundations in Boston to Interlink’s scrappy start in a Brooklyn basement.

Graphic novel sales keep increasing as stories explore a growing range of personal identities, life experiences, and subject matter. Pioneering narratives by diverse artists draw audiences eager to see these stories told in the graphic novel format.