Presented by: Association for Talent Development, Bard Press, HarperCollins Leadership, Harvard Business Review Press, and Library Journal
Event Date and Time: Wednesday, September 25, 2024 |  2:00 PM ET / 11:00 AM PT

Business and finance books are always useful, guiding readers in times of boom and bust. Whether they help us better understand the current economic landscape or show readers how to plan for the future, whether they offer a guide to finding success in business or to wrestling your life back from it, these titles will appeal to a broad array of patrons. Join us to hear about some of the most compelling business and finance titles for general readership coming this fall and spring. Here are just a few of the title's we'll be featuring:

Give to Grow: How Professionals Develop Relationships To Build Their Businesses by Mo Bunnell

Doing The Work is what you have been training for since college At some point, you make partner at the firm (Congratulations!) or you’re promoted to account/client/donor manager. . That’s the big shift. Now you have to Do the Work and Win the Work. 

Succeeding at both is the hardest job there is. Why? 

Being successful at Winning the Work requires the exact opposite of what made you successful at Doing the Work.

The good news is client retention and growth is a learnable skill. It’s not rocket science, it’s brain science.

Give to Grow will show you how. 

Building a StoryBrand 2.0 by Donald Miller

Since the original publication of Building A Storybrand, over one million business leaders have discovered Donald Miller’s powerful Storybrand Framework and they are making millions. Now, the classic resource for connecting with customers has been fully revised and updated, making it even more powerful to prepare you for today’s challenges.
 

Terrible Beauty by Auden Schendler

"Terrible Beauty"—a title drawn from W.B. Yeats' poignant reflection on transformation amidst tragedy—offers a powerful critique of the modern corporate sustainability movement. Auden Schendler, through firsthand experiences and personal stories, exposes the greenwashing that masks the truth and reveals how current practices fall woefully short in addressing the urgent threat of climate change. This book challenges us to confront the harsh realities while inspiring a new, genuine path forward. In aligning our values with meaningful action, Schendler shows that the true path to saving our planet lies in embracing our shared humanity.

Mindmasters by Sandra Matz

Mindmasters is a refreshingly relatable exploration of how algorithms penetrate the most intimate aspects of our psychology, and how we can regain mastery over our lives—from the pioneering expert of psychological targeting.

Presenters:

Josh deLacy, Marketing Manager, HarperCollins Leadership

Julie Devoll, Director of Marketing and Communications, Harvard Business Review Press

Todd Sattersten, Publisher, Bard Press

Kay Hechler, Senior Marketing Manager, Publications and Content, Association for Talent Development

SPONSORS

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