ROMANCE

The Launch Date

Avon. Feb. 2025. 416p. ISBN 9780063383623. pap. $18.99. CONTEMPORARY ROMANCE
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DEBUT Marketing manager Grace Hastings has worked tirelessly to increase the popularity of Fate, the dating app she works for, to the detriment of her own love life. A recent breakup and major case of imposter syndrome only add to the growing fear that Grace will never find her happily-ever-after, even as she convinces others that Fate will deliver. When an opportunity for a promotion arises, Grace finally feels hope—until she’s paired with her nemesis from rival app Ignite (which is more hookup-centric than the commitment-focused Fate); they are asked to collaborate to figure out how to combine the two apps and attract new users. For Grace, wealthy, handsome, and truly irritating Eric Bancroft epitomizes the casual-dating app he works for, ever since he destroyed their friendship. Despite being determined to keep him at a distance, Grace finds herself falling for Eric as they prospect fun and romantic dates around London.
VERDICT Slator, a former marketing manager for real-life dating app Bumble, debuts with a slow-burn romance that will satisfy readers who enjoyed Sally Thorne’s The Hating Game.
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