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The Power of Habit

Why We Do What We Do
by Charles Duhigg
The Power of Habit: Why We Do What We Do. Random. Mar. 2012. 368p. ISBN 9781400069286. $28; eISBN 9780679603856. CD: Random Audio. PSYCHOLOGY
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Cue, routine, reward: that's how habits are formed. Duhigg, a George Polk Award-winning business reporter for the New York Times, relies on scientific research, classroom experiences, and business case studies to explain how habits are acquired, how they can be changed, and how changing just one can radically remake your life. Lots of media interest from places like the Today show, plus rights to 15 countries; it may sound like just another self-help title, but this one is looking big.
Reviewed by Barbara Hoffert , Oct 01, 2011
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